Apple; one of the biggest tech giants in the world. They’re known for their revolutionary devices as well as consistency in design, products and branding. As defined by Yang (2017), Apple is now one of the biggest multinational technology companies in America, and was even the most admired company voted by Forbes in 2008.
Apple isn’t going anywhere either, their products keep getting bigger and better and their design in products, user interface and packaging are constantly improving, and they are now set to be worth over $900 billion since November of 2017 according to Shen (2017).
Here, we will discuss the history of Apple’s design, including their products such as the iPhone, operating system designs, as well as their branding and how they have come to be so successful in the tech world.
The History of Apple's Design 